Heart disease risk reversal for founders and operators is here.
This is an 8-week, clinical-grade cardiovascular intervention for founders and operators, with HRV monitoring and two 1:1s with a Stanford-trained cardiologist. Heart disease risk starts early and silently compounds. This cohort is designed to start reversing that trajectory while you’re still building, not after a crisis.
Who this is built for: founders, CEOs, COOs, and senior operators under sustained load.
What you get: HRV device + 8-week app-guided intervention + 2 cardiologist 1:1s + before/after report.
Price: $3,200 (or $3,500 split in 2 payments), treated by many as an executive health business expense.
Join solo or with up to 5 team members. You’ll get an anonymized view of how your team’s cardiovascular risk shifts over 8 weeks.
FAQs
What actually happens when I sign up?
We immediately get you set up for the HRV monitoring layer and ship the device.
You wear it for 3 days so our cardiologist can visualize your baseline autonomic and cardiovascular stress.
Then you roll into the 8-week intervention in the Treeo app, with micro-shifts timed to your real schedule and when you’re most likely to follow through.
Is this just another wellness program?
No. This is a clinical-grade cardiovascular risk intervention, co-designed with a Stanford-trained cardiologist and heart rate variability (HRV) expert. It’s built to measurably shift heart-disease risk markers, not to hand you generic wellness tips.
What access do I actually get to the cardiologist?
You get two 1:1 sessions with Dr. Cate Collings, where she’s looking directly at your HRV data and other signals over time. In an age where most care is getting automated and rushed, this kind of high-touch, executive-level access is rare.
How much time does this really take?
Two 30-minute 1:1s, scheduled when it works for you.
About 5 minutes a day in the app. We do the heavy lifting in the background, so this fits into a founder/operator calendar immediately, even in launch mode.
Why sign up now vs “later”?
Can I involve my team or founder friends?
How do payments work?
Heart disease risk doesn’t start in midlife. It starts in childhood and silently compounds. The earlier you start reversing the trajectory, the more upside you protect: your health, your decision-making, and the multi-million or billion-dollar company you’re building. Waiting usually means intervening under worse conditions and higher stakes.
If nothing else, you’ll be joining us in the fight against the world’s leading cause of death, and that’s no small thing. Your participation helps us develop the next phase of Treeo, dedicated to solving later and more complex stages of heart disease.
Yes. You can add team members or other founders you trust to the same cohort. This can be done within the application above.
If you include team members, you’ll receive an anonymized view of how your team’s heart risk shifted over the 8 weeks (in addition to your own report), so you can actually see the impact on executive health, not just hope it’s improving.
You can:
Pay $3200 individually,
Pay $3500 (in 2 installments of $1750 each), or
Pay for your whole mini-cohort (you + nominated team members).
Many founders treat this as an executive health business expense, but of course, you’ll want to confirm that with your accountant. We can send the invoice to you or your company.